CALEB Attiéké
Traditional Ivorian cassava couscous with a light, fluffy and granular texture.
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A BET-EL INDUSTRY Brand
CALEB
Premium African Food Brand
Manufactured by BET-EL INDUSTRY
Authentic African Food
Made in Côte d'Ivoire
Enjoyed Worldwide
Brand Architecture
Marketed under the CALEB brand
BET-EL INDUSTRY
The Manufacturer
Food processing, export and sourcing company based in Côte d'Ivoire.
Manufactures
CALEB
Premium African Food Brand
The premium consumer food brand under which our products are marketed internationally.
Our Story
A brand born in Côte d'Ivoire
CALEB was created by BET-EL INDUSTRY to bring authentic African food products to international markets.
The brand reflects our passion for quality, authenticity and food excellence.
By combining traditional African recipes with modern manufacturing standards, CALEB delivers products that meet the expectations of consumers and professional buyers around the world.
Our Values
What CALEB stands for
Authenticity
Traditional African recipes.
Premium Quality
Carefully selected ingredients.
Food Safety
Modern manufacturing standards.
Reliable Supply
Consistent production and export capability.
Innovation
Continuous product development.
International Vision
Connecting African food with global markets.
Our Product Range
The CALEB product range
Manufactured by BET-EL INDUSTRY in Côte d'Ivoire and marketed under the CALEB brand.
CALEB Placali
Traditional Ivorian fermented cassava dough, frozen to preserve its taste, texture and quality.
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CALEB Frozen Peeled Cassava Chunks
Peeled cassava roots cut into chunks and frozen for retail, wholesale and food service use.
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CALEB Fish Powder
Dried fish milled into powder, a staple seasoning in West African cuisine.
View ProductCALEB Shrimp Powder
Dried shrimp milled into a fine powder for authentic African flavour.
View ProductWhy Choose CALEB
Six reasons buyers choose CALEB
Authentic African Taste
Traditional recipes and genuine West African flavor.
Premium Ingredients
Carefully selected raw materials from trusted sources.
Modern Production
Industrial processing with controlled hygiene standards.
Export Ready
Packaging, labelling and documentation built for export.
Trusted Manufacturer
Directly manufactured and owned by BET-EL INDUSTRY.
Reliable Supply
Consistent production cycles and container capacity.
From Factory to Your Table
How CALEB reaches consumers
- 01BET-EL INDUSTRY
- 02Manufacturing
- 03Quality Control
- 04CALEB Packaging
- 05Cold Storage
- 06Export
- 07Distributor
- 08Retail Store
- 09Consumer
Global Markets
Serving International Markets
CALEB products are developed for:
Importers
Wholesalers
Distributors
African grocery stores
Asian grocery stores
Retail chains
Food service companies
Restaurants
Private Label partners
Our Promise
Authenticity You Can Trust.
Every CALEB product reflects BET-EL INDUSTRY's commitment to quality, authenticity and reliable international supply.
Whether frozen cassava products or premium African dry food products, CALEB delivers the true taste of Africa to customers around the world.